AppFolio, Inc. Data Breach Lawsuit Investigation
AppFolio, Inc. has notified regulators and customers about a cybersecurity incident connected to its third-party vendor Salesloft that potentially exposed sensitive personal information. If you received a breach notice, you have important rights and may qualify for no-cost credit monitoring and possible compensation. Contact our team for a free, confidential case evaluation today.
Key Details of the AppFolio Data Breach
- Breach window: August 8 – August 18, 2025
- Discovered: August 22, 2025
- Consumer notices mailed: October 6, 2025
- Affected data types: names, addresses, dates of birth, Social Security numbers
- Cause: Unauthorized access via Salesloft integration into AppFolio’s hosted CRM system
- Scope: Requests retrieved approximately 0.13 % of CRM records; specific impacted records could not be definitively identified
- Free services offered: Credit monitoring and identity theft protection from Cyberscout (a TransUnion company)
What Happened
On August 22, 2025, AppFolio learned that Salesloft—its sales-enablement software vendor—experienced a security incident affecting hundreds of organizations. An unauthorized actor used the compromised integration to send requests that pulled data from AppFolio’s hosted customer-relationship-management (CRM) system. One request captured approximately 0.13 % of records stored at a specific CRM location, some of which contained personal information.
AppFolio immediately disabled all Salesloft integrations and opened an internal investigation. While the investigation verified that data was accessed, investigators could not pinpoint which exact customer records were involved.
Information Exposed
The 0.13 % subset of CRM records included:
- Full names
- Mailing addresses
- Dates of birth
- Social Security numbers
Because AppFolio cannot definitively confirm whether a particular customer’s data was in the affected subset, the company is notifying individuals “out of an abundance of caution.”
Company Response
According to the notice to the Maine Attorney General, AppFolio:
- Disabled all integrations with Salesloft immediately upon discovery
- Engaged Salesloft for details on remediation and future safeguards
- Contractually requires Salesloft to maintain appropriate security measures
- Is offering complimentary credit monitoring and identity theft protection through Cyberscout
Your Legal Options
Data breach victims often face costs related to credit monitoring, potential fraud, and time spent securing personal accounts. Under U.S. consumer-protection and privacy laws, you may have the right to:
- Reimbursement for out-of-pocket expenses linked to the breach
- Compensation for time spent addressing identity-theft risks
- Enhanced credit or identity-monitoring services
- Statutory damages where allowed by state law
Class-action and individual lawsuits are being explored. Reach out now for a free consultation to preserve your potential claim.
Steps You Can Take Today
- Enroll in the free Cyberscout credit-monitoring service using the instructions in your notice letter.
- Place a fraud alert or security freeze on your credit files with the major bureaus.
- Monitor bank, credit-card, and insurance statements for unfamiliar activity.
- Keep copies of any correspondence or expenses related to the breach—they may be reimbursable.
- Consult a privacy attorney to understand your legal remedies.
Company Overview
AppFolio, Inc. is a U.S. software company that develops cloud-based business applications for property management, legal practice, and investment management.
- Website: https://www.appfolio.com/
- Headquarters: 70 Castilian Drive, Santa Barbara, California, United States
- Founded: 2006
- Industry: Software
- Employees: 1,634
- Ticker: NASDAQ: APPF
- Official Social Media:
Frequently Asked Questions
How did the AppFolio data breach occur?
An unauthorized actor leveraged a compromised Salesloft integration to request and retrieve data from AppFolio’s CRM system between August 8 and August 18, 2025.
What personal information was potentially exposed in the AppFolio breach?
Names, mailing addresses, dates of birth, and Social Security numbers were included in the accessed records.
Is AppFolio offering free credit monitoring?
Yes. AppFolio is providing complimentary credit monitoring and identity theft protection through Cyberscout, a TransUnion company.
Am I automatically part of an AppFolio data-breach lawsuit?
No. You must affirmatively opt in or retain counsel to participate in any class action or individual claim.
What should I do if I receive an AppFolio breach notice?
Enroll in the offered Cyberscout services, monitor your financial accounts, consider a credit freeze, and consult a data-privacy attorney to explore legal options.